If you’ve been looking for ways to grow your business and increase your company’s visibility, then you should consider all the ways your local print company can help. About 76% of polled small businesses say that their perfect marketing strategy has a combination of both digital and print marketing. Here are just a few of the different kinds of print marketing you can take advantage of to grow your business and increase your presence without having to spend a fortune.
Mail marketing – U.S. companies spent nearly $44.5 billion on direct mail marketing in 2014, and with good reason. When it comes to getting mail, about 73% of U.S. consumers (and around 67% of Canadian consumers) say that they prefer direct mail from companies. They like being able to browse the print information at their own convenience. Think about printing up some fliers that let your clients and hopeful customers know what your business is about.
Promotional gifts – Your local print company can also help you find a great gift to send your loyal clients and prospective business partners. About 84% of Americans say that they will retain a company’s name if they receive some sort of promotional gift with the company’s logo on it. You could send out calendars, magnets, stationary, mugs, or anything else you can think of.
Outdoor signs – With the services a print company offers, like rush printing and wide format, you could have signs made to advertise your business and have them as early as tomorrow. Instead of having to pay more just to settle for a momentary television spot, imagine how many people will drive by your outdoor advertising every day on their way around town.
So don’t wonder about how to make your business great. Visit your local print company and let them help you make it happen.