Offset printing is a type of printing that involves transferring an image from a rubber-blanketed metal cylinder to the paper instead of printing surface, and there are several advantages to offset printing that make it preferable to digital printing in several situations. Here are a few of those advantages.
- While digital printing is a bit faster and cheaper, offset printing still yields the best results. The computer-to-plate and then plate-to-paper process is incredibly precise, which helps to minimize, if not eliminate entirely, any blurring or smearing.
- This technology is slightly more versatile, which means you have more choices as far as print materials. This includes specialized inks, added finishes, different types of printer and custom sized paper.
- Since this technology uses many different colors of ink, it can color match exactly to almost any color. Digital printing uses a blend of four colors for every print, meaning the color matching isn’t quite the same as it is with offset printing.