In 15 years of poster printing, we’ve seen every kind of design you can imagine, from standard and informative to groundbreaking-ly creative. Because of this, we truly believe in posters as an effective marketing element. If you pair the perfect colors and have great design elements, there’s no reason your poster won’t be successful in drawing attention to the great products and services that you offer.
In addition to putting posters up in public places where people are likely to see them, they can also be useful as a give-away tool. Many people collect posters either as a hobby or to use as decoration at their office or home. By designing a poster that centers on your company or one of your products and making it particularly artistic and creative, you are creating an item that many people would be happy to purchase or win.
You can sell them at your business to generate extra profit or give them away to generate extra goodwill. Either way, we know they will be a hit.
By: Jason Przybysz, Apple Visual Graphics staff
As our economy’s road to recovery continues to stall, guerilla marketing campaigns have begun to skyrocket, especially in urban areas. The most common form of guerilla marketing is Poster Sniping or “wild” posting, which provides companies with a low cost, yet highly visible marketing campaign. Since visibility is a key to success of any marketing campaign, it is common to see most high traffic locations in any city setting, (scaffolding, store windows, etc.) flooded with advertisements. read more